AR (augmented reality) is a portal between the real physical world and a digital virtual space. It connects two different scenarios, in which the real world is ‘augmented’ with a digital experience. No one would have thought that one day this augmentation would open new doors in various industries. Such interactive technology holds immense potential to revolutionize the interaction between human beings and machines. This was only conceived in the imagination before.
A study reveals that worldwide, AR technology users will grow to the 1.96 billion by the end of 2021. This futuristic technology has its application in several industries to leverage their operations and working experience. in this article, we will look at how AR’s importance and its industrial application.
Let’s get started.
How Augmented Reality is Important?
Out of several advantages, one key advantage of AR is its usability. AR can enhance your interaction with technology on an entirely different level. With the Covid pandemic, the need for touchless technology gained momentum, and from there, a new cycle started. Companies providing augmented reality app development services can play a major part in developing touchless systems and more user-friendly operations to sync processes more efficiently and smartly today.
Previously, the journey from buttons to touch interfaces was an innovative step for all of us. Today, we have moved on to touchless technology. New players have changed the game rules, and AR can depict the existence of anything in the tangible world. If you wish to see what a humongous dinosaur looks like in your room, AR has granted you your wish. This technology has redefined the definition of human computer interaction and is the future.
AR Industrial Applications
Augmented Reality in the Automobile Industry
The automotive sector has a bright future with AR. Few automobile companies have already started playing with Oculus Rift (A headset gear for Virtual Reality-VR) and designing car prototypes digitally. The technology is still in its primitive stage and companies are experimenting with different ideas. But with the entry of AR in this sector, things will level up for sure.
One use case of AR here is that companies can build their AR apps consisting of their car models with colors that users can experience to augment realistic 3D cars in their environment. This will allow them to see how it would look in the tangible world without travelling and visiting showrooms. This will lead potential buyers to visualize everything on their own with their smartphones.
Augmented Reality in the Educational Sector
Now, there are no more excuses to avoid school and college. AR in the education industry will make studying enjoyable. To gamify education and provide interactive lectures, AR can be the new addition to the syllabi. When things will pop out of books and boards, students will enjoy and focus more on their subjects. Also, it is scientifically proven that humans understand and remember visuals more than text-based information. This is because written information is not eye-catching, and students lose interest in it.
Also, video conferencing and online classes might work, but may not be an effective study solution. To understand things better, we will have to replace the traditional education system with AR to retain students’ interest.
Healthcare with Augmented Reality
Healthcare is a sensitive industry that requires high precision as human lives are at stakes. To research and visualize life-threatening diseases, AR can be doctors’ companion technologies. AR can immensely help with complex surgical processes and ease routine sessions and practices of medical experts. Trainees can use this visual technology to understand more about human anatomy more effectively.
As AR technology will involve in the medical system, patient’s wellbeing will improve significantly.
Tourism and Traveling
Let’s be honest, everyone does not like third party involvement while traveling. Most people prefer privacy. AR can be a virtual guide here, which can do away with a tour guide. Developers are still experimenting with AR for improving tourism, but if developed correctly, an app can offer tourists everything they need. With an installed application on your smartphone, visitors or travelers just have to point their phone camera at a particular spot, and all the details will pop up on their mobile screen in their selected language. It will make everything visible for them to choose. Moreover, tourists will not have to explore every spot, as a good camera may bring things nearer to them effortlessly.
To expand on and specialize this idea, AI will have to be part of the mix.
Ecommerce
During and after the recent pandemic, the demand for ecommerce platforms received a lot of attention. Ecommerce truly helps shoppers get their essentials conveniently. The one thing missing here is the physical appearance of an item. AR has covered everything, and a company can add a functionality that allows you to place an order and augment your cart with your desired items. This will allow you to see if they are a good fit for you or not. This will make the online shopping experience more engaging and will bring transparency for the buyer and seller.
AR-based Events
Sports events and career fairs can be managed via AR and WebAR solutions effectively. Sports lovers can enjoy their favorite events with an interesting interaction even in quarantine.
Designing and Modeling with Augmented Reality
By using AR, designers can visualize their experimental designs rather than building expensive prototypes. To deliver perspectives to a client, designers can augment their idea on the surface to demonstrate what they are going to design for them. This will reduce the prototyping costs and save on other resources that might go to waste if customers do not approve your design idea.
Gaming and Augmented Reality
It was the PokemonGo application that introduced AR among gamers back in 2016. After that, the AR and gaming industry boomed and continued to evolve. On the other hand, as AR technology is becoming mature, more and more AR-based games and applications surround us and will become an integral part of the industry.
Last Words
Augmented Reality is not a trend that will be hyped then fade away. It is here to stay and evolve into a whole new experience. Although there are still some hardware and technology restrictions like quantum computing devices, 5G connectivity, and AI that can enhance the AR technology, there is nothing to worry about, as things are making progress every day. Nevertheless, the true power of AR still needs to be explored. The above-mentioned industries are just a glimpse, and there is a lot more to examine and work on.
If you have an idea or wish to know about a possible AR application for your business model, get in touch with Cubix today. Our augmented reality app development services will help you build a solution that serves your purpose.
